Shadow Wood – St Ives Bay, Cornwall

Tucked along the golden dunes and turquoise waters of Cornwall’s north coast, Shadow Wood is a luxury caravan nestled within Away Resorts' St Ives Bay retreat. Offering a modern yet cozy stay just steps from the beach, it blends elevated comfort with the wild beauty of the Cornish coastline.

Objective

Away Resorts wanted to reposition Shadow Wood not just as a place to stay, but as an experience that captures the essence of a premium seaside escape. The goal was to produce a visual campaign that brought the story of Shadow Wood to life—showcasing the caravan’s design, on-site amenities, and the vibrant surroundings of St Ives Bay. The content needed to appeal to both families and couples seeking a high-end but relaxed holiday in Cornwall.

Impact

Point Footage created a cinematic video highlighting the Shadow Wood experience—from tranquil mornings by the sea to exploring local gems along the Cornish coast. The film was supported by a collection of premium stills used across Away Resorts’ website and social media channels. The content increased engagement and visibility of the Shadow Wood offering, helping redefine the perception of luxury caravan holidays while reinforcing Away Resorts’ commitment to quality and storytelling.